Collection: MISS EGYPT PHOTOSHOOT
In 2014, AWDAN took part in a milestone moment — a photoshoot with Miss Egypt. She wore our creations, bringing early recognition to the brand and showing that even in its first steps, AWDAN carried a vision of strength, elegance, and distinction.

The journey of AWDAN had certain moments that are considered tipping points.
The participation in this campaign was one of these Moments.
Lara Debbane won “Miss Egypt” title for the year 2014.
In 2015 the ministry of tourism launched a campaign called “The Beauty of Alexandria” to raise awareness about the culture, heritage and attractions of the cosmopolitan city.
Lara as a native Alexandrian was chosen as the face for the campaign.
The concept was blending the beauty of the people with the beauty of the city.
A photoshoot of Lara wearing the “Miss Egypt” crown in different attractions of the city was a part of the campaign.
The jewellery worn for the photoshoot was styled by AWDAN and the outfits were styled by Bahig Hussein.
The campaign was featured in “Nisf Eldunia” Magazine.
Lara represented Egypt in the Miss Universe event held in Miami, Florida on 2015.
A “National Gift Auction” takes place as a part of the “Miss Universe” event. Each participant donates a gift from their country to be sold in the auction.
AWDAN was chosen to design the national gift sent from Egypt.
The Necklace was valued at $1000. The money raised from auction went to charity.
A different cause is chosen each year to benefit from the auction. “Best Buddies” was the entity benefiting from the auction that year. The organization supports people with intellectual and developmental disabilities.